We know everyone is self conscious when they say it. The word incites laughs, jokes, and uncomfortable squirming when it’s said.

But those inhibitions go away the second you take your first bite. We can’t make fun of you if you own what it is because we’re proud of what we do.

Just say wiener.

Strategist: Kennedy Weber

Art Director: Nick Beccar Varela

Copywriter: Riley Dion

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