Before

After Hours was a club at the University of Oregon that was very popular for advertising students within the School of Journalism and Communication (SOJC) before the Covid-19 pandemic. Students had the opportunity to network and connect with fellow ad students interested in different aspects of the industry to make portfolio work and learn from industry professionals.

After our return to campus, my Co-Director and good friend Nick Beccar Varela, and I began a full rebranding and launch of the club. We worked together to present the rebranding pitch and concepts to both the SOJC administrators and classes for a full relaunch in the Spring of 2024.